FOUNDER + BRAND
I Didn’t Choose Fashion. Fashion Chose Me.
What a lifetime inside the industry taught me about taste, identity and commercial instinct.
Read on Substack ↗Insights
What I see, what I’ve learned and what I think matters.
Personal stories and practical observations from nearly 40 years in fashion, marketing and digital.
Selected stories
FASHION STORIES
Dancing on Tables in the Heyday of Calvin Klein.
The business lessons hidden inside the stories we remember.
Read on Substack ↗E-COMMERCE
Your Website Is Still the Most Powerful Sales Tool You Have.
Social platforms change. Your website remains where brand storytelling and conversion meet.
Read on Substack ↗LEADERSHIP
What Fashion Founders Can Learn From Jalen Brunson.
Why founder-forward content works when leadership is visible, credible and connected to the team.
Read on Substack ↗JUDGMENT
The Most Overlooked Skill in Marketing: Pattern Recognition.
Data can show what happened. Experience helps determine what it means.
Read on Substack ↗AI + MARKETING
I Am a Marketer. Will AI Replace Me?
Why the future is human-led strategy supported by AI-powered execution.
Read on Substack ↗From the archive
A few moments from along the way.
brand + data edit
Less jargon. More context.
Subscribe for practical thinking about brand building, marketing and growth.
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